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IDR launches homage collection to film star.
August 1, 2016
By: Melissa Meisel
Direct response leader IDR Productions will use its background in beauty marketing to launch new client Grace Kelly Beauty this summer. The upcoming makeup company looks to revolutionize how women view skin care and makeup by creating Flawless, the first organic airbrush makeup line. According to the company, Grace Kelly Beauty aims to make in-home airbrush makeup accessible to women of all skin types and ages. The new Flawless line boasts natural ingredients with benefits such as anti-aging ...
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